Cannot agree more with
JSharp on how start-ups need to be aiming for 10x in 2 years.
Life at a hyper-ventilating, highly-strung, unstable startup is entirely different. At a startup, you are expected to work 25x harder for 5 times the return - in 20% of the time. Put simply, your target return is 10x growth in the value of the equity within a *two* year period from product launch. 10x in 2 years.
....
Building a "ten-bagger" (a startup that grows 10x in value within two years) is not hard. Every month, someone comes along and shows you how it can be done - YouTube, Skype, PayPal, Google. The key is making sure the people at your startup *understand* the 10x in 2 years rule.
However, I am not sure if it is as easy to be a 'ten-bagger' as JSharp suggests. I guess finding, recruiting and retaining people who share this mentality is very hard, and maintaining the culture, momentum and focus of the team over two highly uncertain years is harder.
