Short list of lessons from Jeff Bezos

Short list of 3 items (full video here):

• Obsess over customers - Pay attention to competition but remember customers first.
• Invent - Listen to customer, invent for them, innovation is panacea.
  
• Think long term - Critical. 5-7 years time frame perspective. Be willing to be misunderstood. Be willing to change on feedback.

Bonus item:

• It is always day 1. Always, opportunity exists to innovate/obsess over customers.
  

Seth's blog on dashboards

I found some gem's in Seth Godin's blog post on dashboards/metric and their relevance to marketing.

"Building good dashboards isn't difficult, but it's an excellent marketing strategy. A few brainstorms:

1. If you can add a digital dashboard to your service, do it.
2. If you can make the dashboard public, it gets more powerful.
3. Highlight data that changes behavior.
4. Allow the user to highlight the information that matters to them."

In my experience, the last two points are often not even articulated clearly much less thought through and implemented in products.